INVENTOR STEM SCHOOL is the place where kids 3-16 years old are taught basic sciences, technology, engineering and mathematics through play and hands-on construction using LEGO Education.
INVENTOR STEM-School
CLIENT
TASK
- restart the brand, convey the school’s systematic STEM approach to parents
- distance from the perception of the school as a LEGO daycare playroom
- show the educational benefits of the school, making examples out of particular kids.
SOLUTIONS
- developed and implemented a communication concept for social media for the duration of 6 months
- filmed a series of mini-interviews with kids attending the school, and their parents. The kids explain what they like about the school, while their parents tell why they are happy with their children’s preferences.
END PRODUCT
1
starter promotional video
10
video reviews from students and their parents
55
video posts on Facebook/Instagram
330
thematic photos
1
video cover for Facebook
1
video loop for the client’s website
PROJECT TEAM
FEDORIV AGENCY:
Brand leader: Valentyn Paniuta
Designer: Serhiy Horielov
Strategist: Maksym Iliukhin
Strategist: Yevhen Havrilichenko
Strategist: Oleksandr Pavlenko
Copywriter: Anna Kashcheeva
Project manager: Alina Bozhniuk
Project manager: Anastasia Filipenko
Motion designer: Yuriy Khomovskiy
Art director: Illia Pochkun
Designer: Roman Baranovskiy
16on9:
Director: Mykyta Kazmiruk
Director, creative producer: Arkadiy Pasichnyk
Producer: Anna Bondarenko
Cameraman: Volodymyr Kalishchuk
Editing: Ivan Semak
Sound: Andriy Borysenko
Color: Kostiantyn Lishchyna
Animation: Denys Kuznetsov
Photographer: Lana Andrushchenko