LOGITY is a freight exchange with their HQ in Kharkiv and their trucks and deliveries in the USA.
LOGITY
CLIENT
TASKS
- HR branding
- improve the quality of resumes coming in response to job postings
- shape the applicants’ expectations
- shape a comprehensive and adequate corporate image
SOLUTIONS
Filming HR promotional videos for our client, depicting their real-life work and specific achievements.
Instead of trying to lure the prospective candidates with promises of a radiant future and sweet corporate reality, we offer to watch a video interview with a former ATB (one of Ukraine’s largest retail networks) who had been deep in debt (while having a wife and a young child) when he came to work for our client, and was able to afford Audi R57 (in cash) after just one year.
FIGURES
promotional video
video stories
video posts for social media
photos
PROJECT TEAM
LOGITY:
Oleksandr Nahaiev, Pavlo Kobzar, Amazasp Manukyan
FEDORIV AGENCY:
Brand leader: Valentyn Paniuta
Copywriter: Anna Kashcheeva
Project manager: Nastia Melezhyk
Production manager: Yura Shedenko
Strategists: Yevhen Havrilichenko, Anastasia Stratovych, Maksym Iliukhin
Designers: Leonid Tatarinov, Andriy Sokolov
Motion designer: Yura Khomovskiy
Printing works: Dmytro Rastvortsev
16on9:
Creative producer: Arkadiy Pasichnyk
Director: Mykyta Kazmiruk
Cameramen: Volodymyr Kalishchuk, Alina Homan
Sound: Andriy Borysenko
Editing: Ivan Semak
Style: Sonia Mukharska
Producer: Anna Bondarenko
Photo: Lana Andrushchenko
Color: Kostiantyn Lishchyna
Animation: Denys Kuznetsov